Privacy Policy

1. Information We Collect

When you contact us via the Site's inquiry form or email, we collect:

• Information you submit: name, company, email, phone, country / region, product interest, message
• Information collected automatically: IP address, browser type, pages visited, UTM source parameters, cookie identifiers
• Anti-spam verification: device fingerprint and risk score from Cloudflare Turnstile (raw data is not exposed to us)

2. How We Use Your Information

• To respond to your inquiry and provide follow-up sales support
• To archive the inquiry in our internal systems for tracking
• To notify our sales team so we can reply quickly
• To analyse aggregated traffic and improve our content and product mix
• To comply with applicable laws and regulations

3. Third-Party Data Processors

To deliver our service, we share necessary data with carefully vetted service providers (including infrastructure such as hosting, email delivery, and internal collaboration tools). These providers are bound by contractual and technical confidentiality and data-protection obligations. We do not sell or rent your information to any other third party, except where required by law.

4. Where Your Data Is Stored

Personal data is, in principle, processed and stored within Mainland China.

5. Data Retention

• Inquiry records: 24 months from last contact, then archived or deleted
• Server logs: 30-day rolling window
• Cookies: see our Cookie Notice

6. Your Rights

Subject to applicable law, you have the right to:

• Access, correct, or delete your personal data
• Withdraw consent previously given
• Object to or restrict specific processing activities
• Request data portability

To exercise these rights, email info@cheerlux.com. We will respond within 30 business days.

7. Children

The Site targets B2B customers and is not directed at children under 14. If we learn we have inadvertently collected data from a minor we will delete it promptly.

8. Updates to This Policy

We may update this policy from time to time. Material changes will be reflected by the "Last updated" date at the top of this page; key customers will additionally be notified by email when appropriate.

9. Contact

For any question about this policy, contact info@cheerlux.com or write to our registered Shenzhen office (see Contact page).